How does this work?
As advertisers, we use Facebooks Ads because it allows you to zone in on a specific audience. So, while it may be strange to see an ad for something you were just shopping for (but didn’t buy), it’s still relevant to you, and advertisers hope this results in a sale.
WordPress or Squarespace?
While I wouldn’t say that one is better than the other, there are advantages and disadvantages to each platform. Not sure which platform is best for your brand? Let’s take a look at 5 comparison areas. Keep in mind that the most important factor in choosing a platform is which works better to meet your goals.